Download the rate card as a PDF

• Local Retail Display: $8.50 / column inch
• University Rate: $5.00 / column inch
• National Rate: $9.50 / column inch

Column Width

• 1 column = 1.5"
• 2 column = 3.25"
• 3 column = 5"
• 4 column = 6.75"
• 5 column = 8.5"
• 6 column = 10.25"

• Contract Discounts
  • Term: 10% off Advertise in all issues in a term
  • Annual: 10% off 250+ column in./year
  • Annual Bulk: 15% off 500+ column in./year
  • Annual Mega Bulk: 20% off 1000+ column in./year

Color Charges

Type	Cost
Black plus one color	$95
Black plus 2 colors	$175
Full Color	$350

 

Deadlines

The Vanguard publishes daily, Tuesday through Friday.

• Space Reservation/Copy:
  • 5 days before publication date
• Camera Ready Materials:
  • 3 days before publication date

Ad Submission

Email your ad to [email protected]. Please submit ads in PDF file format. Please outline fonts and/or flatten Photoshop files. Minimum dpi is 300.

Special Services

• Graphic Design Services: FREE
• Ad Proofs: Provided if copy deadlines are met.

Credit & Contracts

Credit will be extended to accounts who have previously paid cash for a total of four ads.Tear sheets will be provided with weekly invoices. Billed accounts are due within 30 days. Those over 60 days past due will be denied further credit.

Balances over 90 days will be turned over to collections.

We accept Visa and Mastercard.

Mechanical Requirements

• Tabloid page measurements are six columns (10.25 inches or 62 picas) by 16 inches or 96 picas.
• Ads exceeding 14" deep will be charged as 16" deep.
• Minimum size for display advertising is 4 column inches.