Institute for Asian Studies lecture: “Staging ‘Koreana’ for the Tourist: Legacies of Native Types & Must-See Destinations”

Institute for Asian Studies lecture: "Staging 'Koreana' for the Tourist: Legacies of Native Types & Must-See Destinations"

Date/Time
Date(s) - 05/09/2013
12:00 am - 8:00 pm

Location
5th Avenue Cinema, RM 92
510 SW Hall St. --Portland

This topic is pertinent today because the Korean Tourism Organization (KTO), Cultural Heritage Administration (CHA) and heritage destinations are currently recycling these century old visions of “Time-less Korea” to lure a new demographic of the ten million in-bound tourists arriving from Japan, Hong Kong, Taiwan, Thailand, and increasingly the PRC. The paper concludes with an analysis of the latest KTO produced web-based video ad campaigns re-enacting the “Nostalgic Korean Subjects and Spaces” as live musical theatre performed at drama shooting locations.

Hyung Il Pai (Ph.D. Anthropology, Harvard University) is professor at the Department of East Asian Languages and Cultural Studies, University of California, Santa Barbara. She is the author of “Constructing Korean Origins: A Critical Review of Archaeology, Historiography and Racial Myth in Korean State Formation Theories” (Harvard University Asia Center 2000) and co-editor of “Nationalism and the Construction of Korean Identity,” (University of California, Berkeley East Asia Monograph Series 1998). She has published on a wide range of topics related to the politics and history of East Asia archaeology, museum studies, heritage management, history of photography, tourism and culture contact and change in international journals.

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